Maria Nila’s Be Friendly Initiative 2026: Haircare with Heart, Purpose & Protection 🐎🌿
At Maria Nila, being kind isn’t a trend — it’s a way of life. Known globally for their 100% vegan, cruelty-free and colour-safe haircare, Maria Nila continues to lead the way in ethical beauty with their annual Be Friendly charity initiative.
For 2026, the brand has partnered with Skydog Ranch & Sanctuary, a U.S.-based non-profit dedicated to rescuing and protecting wild mustangs and burros. This powerful collaboration goes far beyond haircare, shining a light on freedom, compassion and the protection of animals who deserve to live wild and safe.
What Is the Be Friendly Initiative?
The Be Friendly initiative is Maria Nila’s yearly charity project, launched around World Vegan Day (1st November). Each year, Maria Nila selects a cause that aligns with their core values of kindness, sustainability and respect for all living beings.
Through this initiative, Maria Nila donates a portion of proceeds from selected products to support animal welfare and environmental conservation projects worldwide — allowing customers to make a difference with every purchase.
2026 Charity Partner: Skydog Ranch & Sanctuary
Protecting the Freedom of Wild Horses & Burros
For 2026, Maria Nila is proud to support Skydog Ranch & Sanctuary, a non-profit organisation based in California and Oregon that rescues wild horses and burros from:
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Government roundups
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Habitat loss
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Family separation
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Neglect and slaughter pipelines
Skydog’s mission is deeply rooted in freedom, family reunification and habitat preservation. Their sanctuaries provide rescued animals with safe, natural forever homes, allowing them to live as closely as possible to their wild origins.
Why This Partnership Matters
Wild horses and burros are iconic symbols of freedom — yet thousands face displacement and danger every year due to shrinking habitats and human intervention. Families are often separated, leaving young and vulnerable animals at risk.
Maria Nila’s support helps Skydog to:
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Rescue animals from urgent, life-threatening situations
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Reunite broken horse families
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Preserve natural habitats
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Educate and advocate for long-term protection
This partnership beautifully reflects Maria Nila’s belief that beauty should never come at the expense of animals or the planet.
How Your Haircare Purchase Makes a Difference
During the Be Friendly 2026 campaign, Maria Nila will donate a portion of proceeds from selected products directly to Skydog Ranch & Sanctuary.
This means that when you invest in your hair, you’re also helping protect wild horses and burros — a simple, meaningful way to turn everyday routines into acts of kindness.
🌱 Maria Nila Half-Litre Duos
(Perfect for salon-worthy results at home)
Shop Maria Nila Half-Litre Duos
Why customers love them:
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Long-lasting, great value sizes
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100% vegan & cruelty-free
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Colour-safe and sulphate/paraben-free
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Suitable for all hair types
🌿 Maria Nila Colour Care Range
✨ Maria Nila Styling & Treatment Favourites
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Vegan Haircare That Goes Beyond Beauty
Maria Nila has always stood for more than great hair. Their 100% vegan formulas, climate-conscious production and cruelty-free certifications are matched by real-world action — supporting causes that protect animals and the environment.
The Be Friendly 2026 partnership with Skydog Ranch & Sanctuary is a powerful reminder that small choices — like the products we use every day — can create lasting impact.
Be Friendly. Be Kind. Be Part of the Change.
By choosing Maria Nila, you’re not just choosing high-performance, ethical haircare — you’re standing up for animals, conservation and a more compassionate world.
💚 Together, we can help wild horses run free.