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Aveda Men Pure-Formance Grooming Clay 75ml

£22.95 £27.00

Free UK delivery on orders over £30.

Achieve effortless, natural-looking style with Aveda Men Pure-Formance Grooming Clay. This high-performance styling clay is specially formulated for men's hair, providing strong hold and a matte finish. Infused with nourishing botanicals, it also helps improve scalp health and hair texture. Enhance your daily grooming routine with Aveda Men Pure-Formance Grooming Clay for a polished, refined look.


Aveda Men Pure-Formance Grooming Clay 75ml

Aveda Pure-Formance Grooming Clay – the ultimate solution for men who demand a clean and controlled grooming experience. This high-performance clay is specially formulated with a blend of nature-inspired ingredients.

Crafted with Aveda's signature commitment to sustainable sourcing and green manufacturing practices, this grooming clay provides a natural-looking hold while helping to thicken and add texture to hair. Perfect for creating a range of modern sophisticated styles, the product is easy to apply and leaves no residue for a clean finish.

The Aveda Pure-Formance Grooming Clay is free from parabens, mineral oil, and synthetic fragrances, making it safe and suitable for all hair types. Designed to nourish and protect hair, it features sustainable Rice Bran wax, which helps to seal in moisture, and a refreshing aroma of Kunzea, Citrus and certified organic essential oils of Spearmint, Vetiver and Lavender.

So, whether you're looking for a sleek, slicked-back style, a messy, textured look, or somewhere in between, Aveda Pure-Formance Grooming Clay has got you covered. 


Aveda Men Pure-Formance Grooming Clay provides numerous benefits for men's hair styling and grooming needs. Here are some of the benefits:

Strong hold: This grooming clay provides a strong hold, making it ideal for styling hair and keeping it in place throughout the day.

Matte finish: It offers a matte finish, which gives a natural, non-greasy look, making it suitable for professional and formal occasions.

Nourishing ingredients: The product contains nourishing ingredients such as Rice Bran Wax and Tamanu Seed Oil as well certified organic essential oils (Spearmint, Lavender, and Vetiver), which help to condition and improve the health of the hair and scalp.

Easy to apply: The clay is easy to apply and spread evenly through the hair, which helps to create a desired hairstyle with ease.

Suitable for all hair types: It is suitable for all hair types, whether short or long, curly or straight.

How to use:

1. Start with dry or towel-dried hair.

2. Take a small amount of the clay (about a coin-sized amount) and rub it between your palms to warm it up.

3. Apply the clay to your hair, starting from the roots and working your way to the tips.

4. Style your hair using your fingers or a comb to create the desired look. The clay will provide a medium hold and a matte finish.

5. Add more clay if needed to achieve the desired hold and texture.

You can use this grooming clay every day or as needed to style your hair. It is formulated with natural ingredients and certified organic essential oils, to help nourish and protect your hair while providing a natural-looking style.

Shipping & Returns

FREE UK delivery when you spend over £30


Orders under £30

Royal Mail Tracked 48hr Standard Delivery: £2.95 delivered within 2-3 working day of dispatch, excludes Saturday.

*Royal Mail Tracked 24hr Express Delivery: £3.95 delivered within 1-2 working days.

*Royal Mail Next Day Delivery before 1 pm: £7.95 (Order before 2pm Mon-Thur)

Orders over £30

Royal Mail Tracked 48hr Standard Delivery: Free delivery within 2-3 working day of dispatch, excludes Saturday.

*Royal Mail Tracked 24hr Express Delivery: £1.95 delivered within 1-2 working days.*

Royal Mail Next Day Delivery before 1 pm: £7.95 (Order before 2pm Mon-Thur)

*Orders made after 2PM (GMT) will be dispatched the next working day (Monday-Friday).

We cannot guarantee delivery on Saturdays for Channel Islands, Jersey and BFPO addresses.

We do not deliver on Public Holiday/Bank Holiday.

Other delivery factors may effect shipping in the UK that are beyond our control.

Note: Some orders might be upgraded to DHL Express Delivery due to weight, value or no of aerosols.

We want you to be 100% satisfied with your purchase. unused Items can be returned or exchanged within 30 days of delivery.

Customer Reviews

Based on 1 review
great product

great product